It was supposed to be the best year ever. There were so many exciting plans and projects in store, as well as opportunities for personal and professional growth. After the mental and emotional challenges of recent years and months, things were beginning to look up, finally.
Then the pandemic happened, and everything had to be shelved or set aside for when things get better. “When things get better,” I repeated like a mantra to myself as every single thing I looked forward to getting knocked over like pieces in a game of dominoes.
What I do is important, but in the larger scale of things, not essential. Budgets are slashed and third-party service providers are often one of the first to go. Despite needing marketing more than ever while everyone is spending their time online, we were sidelined even when we were perfectly set up to work remotely already.